Entrada real
- Retrospective evidence
- Retro R-18 for the August release. Timeline: copy freeze slipped from 10 to 15 Aug; QA received 18 pages on 16 Aug; release moved two days. Of 18 pages, 7 were returned for missing mobile states and 3 for outdated legal text. Checklist completion was 6/18. Two designers say the checklist is hard to find; the content lead says it is linked in the brief. A designer notes that a checklist alone did not clarify who verifies legal text. The two pages paired early with QA passed first time. No customer incident occurred.
- Process and constraints
- Designers create pages, content lead approves copy, QA tests after handoff, legal owns regulated statements. Brief template links to a checklist, but completion is optional. Jira stores page status. QA can spend four hours next sprint on early reviews. Content lead can change the brief; legal must approve responsibility changes. A mandatory-checklist trial last quarter increased form completion but no quality result was measured.
- Improvement criteria
- Reduce first-pass returns without adding more than one working day to lead time. Protect accessibility and legal accuracy. Run for the next 12 pages, review on 25 September 2026. Team can run at most two experiments. Continue only if evidence improves and no guardrail worsens.







